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Entries for category 'SEO'

Sitepro Joins Twitter

Apr 21, 2009 by Lauren Haugh

Sitepro recently joined Twitter where you can follow our latest news, events, and activities. Check us out at http://www.twitter.com/sitepro and become a follower! Give it a try and see how it can work for you or your company.  


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Google Announces One-line Sitelinks

Apr 17, 2009 by Lauren Haugh

The subsequent links that are sometimes displayed in a column-like fashion beneath the first listing in Google's search engine results pages (SERP), known as sitelinks, have received a makeover. Google announced yesterday that they've changed the way they do the now called one-line sitelinks.


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Rethinking the Sitemap page

Mar 30, 2009 by Benjamin Stroinski

The sitemap page is a critical addition for SEO and allowing search engines to crawl your site. Over the last year or so, sitemaps have been evolving. Once the standard stand-alone page that simply linked to every page, designers have found clever ways of integrating a sitemap into the framework as a usable site tool. Learn more about this new trend after the break.

 


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The Business of Blogging

Mar 27, 2009 by Susan Sudbrink

Aren't blogs part of this "social networking" fad for younger people, simply journaling to each other online about what's going on in their lives? As a professional who has been employed in the business sector for over twenty years that is exactly what I thought social networking was all about. Boy was I wrong.

 

This January I had the privilege of attending the Internet Retailer Conference in Miami, Florida. Read more about how it changed my perspective on social networking, and blogs in particular, after the break.


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Blog?

Mar 20, 2009 by Kregg Knox (K2)

The word "Blog," makes many people cringe, roll their eyes or go huh?, but many companies are praising the application of a Blog on there website for many reasons.


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Top Five Ways to Use Web Analytics

Feb 13, 2009 by Lauren Haugh

When was the last time you checked your website statistics? Web stats or analytics say a lot about your customers, your industry, and the success of your website. Learn five ways to use web analytics to your company's advantage.


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10 Ways to Start Improving Your Search Engine Ranking

Nov 26, 2008 by Lauren Haugh

Search Engine Optimization (SEO) can be an effective form of website marketing within natural search engine listings; but, if you’re new to the industry, knowing where to begin can be a daunting task. So, to help out those of you who are new to SEO, I’ve created a list of 10 simple, yet effective tips and strategies that serve as an excellent starting point for improving your search engine rankings.

 


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Introduction to Keyword Research

Nov 26, 2008 by Emmy Bill

What is keyword research?
Keyword research refers to te practice of discovering the best keywords and phrases to target within the pages of your website. You want to find the keywords and phrases that your potential site visitor would type into the search box at one of the search engines to find your product or service.

 


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Recession Proof Your Search Advertising

Nov 24, 2008 by Lauren Haugh
Eight ways to get the most out of your advertising budget
Sitepro's Search Engine Optimization team recently attended a SEMPO webinar on Recession-Proofing Your Search Campaign where Abe Mezrich, Communications Manager at Didit, presented some great businesses strategies for making the most of your Google advertising budget during the economic recession.

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What's in Store for SEO in 2009?

Nov 20, 2008 by Emmy Bill

This year at PubCon Bruce Clay of Bruce Clay, Inc. gave a talk in which he discussed the future of SEO and how it will be impacted by Google's behavior and intent based search algorithms in relationship to rankings. According to Bruce, this will become the most significant facotor affecting universal search come 2009. WebProNews did an interview with Bruce Clay after the presentation which is definately worth watching!


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