Google Analytics is one of my favorite tools, and it can be really exciting when you get new referring sites in your reports, right? Well, not if they're stealing your code and faking traffic.
Everyone wants to climb Google's ranks, but in order to get on the charts, you have to know what your customers are looking for. Sitepro's SEO department gives you a great start, and you can build on that momentum with these Google Analytics Tips:
You are asking yourself seriously, content is that important, well this does assume that you have already developed a great product and are now in need of a great website.
In this blog post I will provide simple instructions for finding the right keywords to focus your SEO efforts on targeting. Search Engine Optimization or SEO is simply getting the search engines to give you high rankings for certain keyword phrases. Since ranking higher is directly related to getting more website traffic, everyone wants their website to rank higher in the search engines.
We’re not going to focus on the design or the layout of a website, although we may mention some basic elements that will relate to the design, but more importantly, we’re focusing on how the website is structured so it can be successful.
There’s no question on arguing how a website can help you obtain a successful online presence and that it’s the most effective marketing strategy one can have as a designer or a company. A successful website should already have basic information where a site visitor can learn, identify and quickly understand how you can help. Essentially, a website provides a solution to a problem.
CNN Money is reporting that Microsoft and Yahoo have reached an agreement to integrate search technologies and share revenue in their ongoing battle for search supremacy. Both companies trail Google, who currently enjoys a 65% market share. Even though Microsoft attempted to purchase Yahoo last year, this is a somewhat surprising development in the world of search advertising.
Read on past the break for more details about this new deal!
I was playing outside with my son Jacob this weekend, and made an interesting observation. He was running back and forth from the yard to the garage, pulling out a different toy each time. He'd take out the soccer net, and before I could get out the soccer ball he was on to the next toy. I'd come up with a game to play with the new toy, and he'd already be on to the next. It dawned upon me that the challenge of keeping his attention long enough to get into a game is the same challenge faced when trying to get website visitors to reach your targeted message.
Collecta is a new search engine that returns results based on real-time content from various sources across the web including blogs, social media sites, news publications and more. It was released today and is one of the latest real-time search engines to enter the market.
If you’re new to Search Engine Optimization and looking for ways to improve your presence in natural search engines, link building through directory submission is a great place to start. Follow these tips and guidelines for navigating through the sea of online directories and choosing quality ones that are worth your while.
Recently Sitepro presented collaboratively with Lee Adelman from CURT Manufacturing at the 2009 Manufacturing Advantage Conference . The presentation, titled "There's No Recession Online", discusses CURT Manufacturing's success using online retail and company reseller sites coupled with engaging media. The company has experienced significant financial success despite manufacturing it's product in a declining market in addition to the current recession. This video featuring Lee Adelman (VP, E-commerce and Retail, CURT Mfg.), Mike Phillips (Owner, Sitepro), Keif Oss (Senior Producer, Sitepro Video), tells the strategy behind CURT's recent success. View this video and learn why "There's No recession Online".
In an effort to help educate clients and the community about various aspects of web, video and other multimedia content, Sitepro has created a series of podcasts which will be released regularly. An RSS feed and "subscribe" option will be available shortly.
Our first podcast, "Search Engine Optimization (SEO)" can be accessed through the player below. Join our host, Sitepro's Steve Allingham, along with Joe Ruppert (Owner: First Recovery Solutions) and Lauren Haugh (SEO Specialist with Sitepro.com). Listen in to get useful tips on making your website more searcheable for your viewers or potential customers. SEO isn't just a fad, it's a critical part of online marketing which any business must have.