Wouldn’t you like to know what visitors to your site are thinking? Certainly an unhappy or pleased visitor could email you through your capture form, but I’ve discovered a better way. One of my clients turned me on to a new program; it’s great for all flavors of sites, but extraordinarily important for ecommerce sites.
So you’re going to hire your own team to build your business website. But wait – is that really the cost effective way to do it? At the very least you’ll need a web designer and developer and probably a technical writer if you aren’t skilled in writing. And do you know how to best optimize your page in the search engines?
When creating your website you should make sure you can answer this question. How does our website fit into our short-term and long-term marketing strategy? The website will be a key element of any marketing strategy so keeping the focus on the role it will play is imperative.
Well, the simple answer is that they are all optimized to be hearty, robust, competitive, unique and original!
Now, seriously, I bet you never even considered that these three items have many similarities so let's explore this......
Even if you're not planning on selling online, a well-crafted site is an essential for any business. Many times we hear my business is very small, just me and a couple employees and our product really isn't sold online so why do I need a website?
