Pay Per Click (PPC)

Advertise your business and services online with measurable Google AdWords pay-per-click ads. Your ads will appear in the sponsored/paid listings portion of Google search engine and will be triggered by targeted keywords relevant to your ad campaign. You set the budget; we create and manage your campaign. Cost: *$840. We recommend spending no less than $1000 per month for a minimum of three months.

PPCSitepro currently creates and manages several national and regional PPC campaigns for various clients in a variety of industries. Our Search Marketing Specialists understand what goes into creating and managing effective PPC campaigns, and we can help you achieve profitable success through this exciting online marketing channel.

the service
  • Setup of one Google AdWords pay-per-click campaign.
  • One month of campaign management and reporting.
  • Ongoing monthly campaign management and reporting is available at 15% of monthly advertising budget (minimum of $279/month).
Setup
Sitepro will conduct keyword research to determine which keywords to target in the campaign, looking closely at cost per click, advertising competition, and relevance. Using our research, we write keyword rich ads designed to effectively communicate your message and get conversions. We configure the ads to run according to the campaign and budget specifications. Google AdWords allows us to set the daily budget to ensure we do not exceed your specified advertising budget.

Report Configuration
Sitepro will set you up with Google Analytics, if you haven’t been already. We will configure custom reports needed to identify campaign goals and conversions.

Management
Sitepro will manage and monitor the PPC campaign on a monthly basis, paying close attention to the performance of keywords, ads and landing pages. We make any necessary adjustments to optimize campaign performance and budget.

Reporting
We will generate a monthly dashboard report showing how your ads are performing and converting. This provides valuable insight into running more cost efficient and effective campaigns.

*Prices do not include advertising cost-per-click, which the client must pay directly to Google.